Operations
Gest Hotels is the Group's hotel operating company. The company undertakes sales and cost-effective hotel operations through centralised monitoring and training as well as by drawing on centralised operating services.
Gest Hotels ranks among Scandinavia's largest white label hotel management companies and operates 14 hotels, 2 of which are located in Norway, 11 in Sweden and 1 in Denmark.
-Eleven of the hotels are operated under the First Hotel Brand.
-Hôtel Reisen in Stockholm is operated as an Unbound Collection by Hyatt and in June.
-Comfort Hotel Sundsvall is operated with a franchise agreement with Strawberry since June 2024.
-Quality Hotel Grand Falun is operated with a franchise agreement with Strawberry since February 2025.
-Hotel G in Gothenburg will be rebranded to a Hyatt Place Hotel in April 2025
-Eleven of the hotels are operated under the First Hotel Brand.
-Hôtel Reisen in Stockholm is operated as an Unbound Collection by Hyatt and in June.
-Comfort Hotel Sundsvall is operated with a franchise agreement with Strawberry since June 2024.
-Quality Hotel Grand Falun is operated with a franchise agreement with Strawberry since February 2025.
-Hotel G in Gothenburg will be rebranded to a Hyatt Place Hotel in April 2025
We provide hospitality service, food and accommodation for those away from home, ensuring positive and memorable guest experiences.
