Operations

Gest Hotels is the Group's hotel operating company. The company undertakes cost-effective hotel operations and commercial activities through centralised monitoring and training as well as by drawing on centralised operating standards and services from hotel franchise partners.

Gest Hotels is a leading hotel management company in Scandinavia, operating 14 properties in partnership with Hyatt, Strawberry, Best Western and First Hotels.
As a white-label operator, we create value for brands and property owners by turning hotels into market leaders—driving strong results, seamless operations, and outstanding guest experiences.

Gest Hotels is a reputable partner for both brands and property owners / developers with a long and broad experience from the hospitality industry, and we are always open to discuss opportunities.

Director Operations:
Johan Appelgren
Johan.Appelgren@gesthotels.no

We provide hospitality service, food and accommodation for those away from home, ensuring positive and memorable
guest experiences.

Our Hotels

Hôtel Reisen – Stockholm | The Unbound Collection by Hyatt | Operated by Gest Hotels

Address: Skeppsbron 12, 111 30 Stockholm • Rooms: 144 • Tel: +46 8 128 812 34 • Booking: https://www.hyatt.com/unbound-collection/en-US/arnub-hotel-reisen

Home Hotel Christian IV – Kristianstad | Home Hotels by Strawberry | Operated by Gest Hotels

Adress: Västra Boulevarden 15, Kristianstad • Rooms: 86 • Tel: +46 44 20 38 50 • Booking: https://www.strawberry.no/hotell/sverige/kristianstad/home-hotel-christian-iv/

Hyatt Place Gothenburg Central | Hyatt Hotels | Operated by Gest Hotels

Adress: Nils Ericsonsgatan 4, 411 03 Göteborg • Number of Rooms: 300 • Tel: +46 31 385 12 34 • Booking: https://www.hyatt.com/hyatt-place/en-US/gotzg-hyatt-place-gothenburg-central

Karlskrona Stadshotell – Karlskrona | BW Signature Collection | Operated by Gest Hotels

Address: Ronnebygatan 37-39, 37133 Karlskrona • Rooms: 107 • Tel: +46 455 555 50 • Booking: https://www.bestwestern.no/hotell/karlskrona-stadshotell-bw-signature-collection-88281

First Hotel Grand Odense | First Hotels | Operated by Gest Hotels

Address: Jernbanegade 18, 5000 Odense • Rooms: 138 • Tel: +45 66 11 71 71 • Booking:https://www.firsthotels.dk/hoteller/danmark/odense

Comfort Hotel Sundsvall | Comfort Hotels by Strawberry | Operated by Gest Hotels

Address: Strandgatan 10 852 31, Sundsvall • Rooms: 203 • Tel: +46 60 64 19 50 • Booking:https://www.strawberry.no/hotell/sverige/sundsvall/comfort-hotel-sundsvall/

First Hotel Millennium – Oslo | First Hotels | Operated by Gest Hotels

Address: Tollbugata 25, 0157 Oslo • Rooms: 114 • Tel: +47 21 02 28 00 • Booking: https://www.firsthotels.no/hoteller/norge/oslo/first-hotel-millennium?hotel=48790

First Hotel Stadt Härnösand | First Hotels | Operated by Gest Hotels

Address: Skeppsbron 9, 871 30 Härnösand • Rooms: 95 • Tel: +46 611 55 44 40 • Booking: https://www.firsthotels.no/hoteller/sverige/harnosand

Quality Hotel Grand Falun | Quality Hotels by Strawberry | Operated by Gest Hotels

Address: Trotzgatan 9-11, 791 71 Falun • Rooms: 191 • Tel: +46 23 79 48 80 • Booking: https://www.strawberry.no/hotell/sverige/falun/quality-hotel-grand-falun/

First Hotel Witt – Kalmar | First Hotels | Operated by Gest Hotels

Address: Södra Långgatan 42, 392 31 Kalmar • Rooms: 112 • Tel: +46 480 152 50 • Booking: https://www.firsthotels.com/hotels/sweden/kalmar/first-hotel-witt?hotel=48797

First Hotel Statt Örnsköldsvik | First Hotels | Operated by Gest Hotels

Address: Lasarettsgatan 2, 891 33 Örnsköldsvik • Rooms: 115 • Tel: +46 660 25 55 90 • Booking: https://www.firsthotels.no/hoteller/sverige/ornskoldsvik

First Hotel Olofström | First Hotels | Operated by Gest Hotels

Address: Ågatan 3, 293 34 Olofström • Rooms: 60 • Tel: +46 454 30 12 30 • Booking: https://www.firsthotels.no/hoteller/sverige/olofstrom/first-hotel-olofstrom?hotel=48801

First Hotel Breiseth – Lillehammer | First Signature Collection | Operated by Gest Hotels

Address: Jernbanegata 1-5, 2609 Lillehammer • Rooms: 89 • Tel: +47 95 97 9434 • Booking: https://www.firsthotels.no/hoteller/norge/lillehammer/hotel-breiseth?hotel=48789

First Hotel Jörgen Kock – Malmö | First Hotels | Operated by Gest Hotels

Address: Jörgen Kocksgatan 3, 211 20 Malmö • Rooms: 104 • Tel: +46 40 10 18 00 • Booking: https://www.firsthotels.no/hoteller/sverige/malmoe/first-hotel-jrgen-kock?hotel=48800